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Digitalization for SMEs

Your company can do more. Make knowledge accessible to everyone

twentyZEN transforms workflows into robust processes by leveraging everyone's experience. The result: more time, greater security, and better results in sales, marketing, and operations.

book an initial Assessment (opens in a new tab)

30 minutes · online · free

Everything from one placeConsulting and Development for Sales, Marketing, and Operations
since 2012From a startup to a partner for small and medium-sized businesses
AI from Germany & Around the WorldFrom Mistral to Anthropic, OpenAI, and others
5 out of 5 stars 5,0on Google, based on 24 reviews

Your Topics

Typical Situations in SMEs

Processes in SMEs rarely break down due to a lack of technology. Bottlenecks arise when knowledge, processes, and systems don’t align. We regularly encounter these six situations in our projects. Behind each one lies a recurring pattern, and for each, there is a sensible first step to take.

Knowledge

One employee leaves, and half your business comes to a standstill.

Approach: Identify the processes that would grind to a halt without this person, and start by documenting that knowledge in a structured way.

Sales

You're looking for new customers—the most expensive ones out there.

Approach: Sort the customer base by potential and implement a structured follow-up process before allocating budget to new customer acquisition.

Processes

Every process starts from scratch again.

Approach: Record the most common process in its entirety once and establish a standard that works smoothly in day-to-day operations.

Tools

You pay for systems that don’t talk to each other.

Approach: First, clarify the process; then decide which system will take the lead and which interface makes the most sense.

Marketing

Your marketing team can't keep up.

Approach: Standardize recurring tasks, clearly separate target groups, and then automate the repetitive tasks.

AI in the Workplace

Everyone's talking about AI. So far, it's only cost you time.

Approach: Select a recurring task, firmly integrate AI into that process, and measure the impact.

Does this sound familiar? During the initial assessment, we'll determine exactly how you can get started.

book an initial Assessment

Benefits

What You Gain When the Order Is Right.

Time
More time for clients and projects
Instead of searching and asking questions.
Safety
Decisions Based on Verified Information
You know where your company stands.
Stabillity
A business that doesn't depend on any one person
Knowledge can be put to use by the entire team.
Predictability
Sustained Growth Even Amid Skilled Labor Shortages
The existing team gets more done.

Our Approach

Here's how we work: three steps, one team

We step in exactly where your needs are greatest at the moment.

1
Understand
It's unclear how I can properly approach a specific topic.
- Analyze and Evaluate Processes and Systems
- Provide independent advice and develop strategies
- Making Knowledge Visible and Accessible
Your result:
A solution plan with a clear sequence of steps.
2
Implement
We lack the capacity to implement these clear requirements.
- Simplify Processes
- Implement and Connect Systems
- Develop software solutions
Your result:
A software solution that makes everyday work easier.
3
Befähigen
Mein Team soll sicher mit den Prozessen und Tools arbeiten.
- Training and Coaching for Your Team
- Consolidate and Document Knowledge
- Ensuring Progress
Your result:
A team that works productively and content every day.

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About Us

Team twentyZEN in Dresden and Munich

Since 2012, we have been serving SMEs from our offices in Dresden and Munich. Our consulting, development, and marketing teams work together as one. We can either implement our recommendations directly or outline the necessary steps and find the right partners.

Dirk Spannaus
Managing Director · Marketing and Sales
Strategic Digitalization, Process and System Architecture
Stefan Machleidt
Managing Director · Software and Finance
Melanier Richter
Digital Consultant
Process Analysis and Optimization in Marketing, Sales, and Operations.
Daniel Jacob
Graphic Design and Web Development
Eric Scherlich
Softwaredevelopment
Maria Wahab
Softwaredevelopment

Your First Step

book an initial Assessment

You describe your situation, and we'll assess it. After 30 minutes, you can decide on the next step. The consultation will be conducted by Melanie Richter or Dirk Spannaus. We look forward to meeting you!

book an initial Assessment

30 minutes · free · online

FAQ

Frequently Asked Questions About the Initial Assessment

Is there anything else?

book an initial Assessment

Is the initial assessment really free?

Yes, with no strings attached and no obligation to continue. We’ll take 30 minutes to understand your situation and see if working together makes sense for both of us. At the end, you’ll receive an honest assessment of what the best next step is for you. You can find more information under “Initial Assessment.”

Will I get a solution during the initial assessment?

You’ll get a general direction, but not yet a detailed analysis. In 30 minutes, we can pinpoint where the problem likely lies and what the next best step should be. If a more in-depth look is needed, we’ll suggest a suitable starting point—for example, a status quo assessment on a specific topic.

How much will it cost if we move forward after the initial assessment?

That depends on what your next step is; before that, any figure would be a guess. After the initial assessment, you’ll know whether consulting or implementation makes more sense. Possible next steps include a status quo review, a potential analysis, or digital transformation consulting.

What happens to our data when AI is involved?

We source the AI models we use from IONOS in Germany, among others. However, there are also other providers, such as Anthropic, OpenAI, and others. We’ll discuss which provider is right for you, how the data is processed, where it is stored, and who has access to it at the appropriate time. Learn more on the AI in SMEs page.

I don't have the authority to make that decision. Is the initial assessment still worth it?

Yes. It’s best to invite the decision-maker right from the start. That way, both parties hear the same assessment, any objections are brought up immediately, and the next steps can be discussed right away. If that’s not possible, the written summary after the meeting will help you communicate the outcome internally.

We're a small team. Are we too small for twentyZEN?

No. What matters isn't the scale of the project, but whether there's a process that takes up time on a regular basis or depends on a single person. Especially in small teams, you quickly notice when someone is missing. If a project is too ambitious for your situation, we'll let you know during the meeting and suggest a smaller starting point.